Is the written word going the way of hieroglyphics?
Let’s face it. No one writes anymore. The pencil, the pen and the paper are quickly becoming obsolete in this new century. Schools have even gone away from teaching cursive handwriting. Typing has become the new form of communication. Some people type faster with thumbs than many of us can with our ten total digits. Why is this not a phenomenon but a fact? It’s because we have become device addicted.
Read more: Farewell To the Written Word
“You’re killing your salesforce.” I heard myself utter these words to a client well, prospect at the time. The good news, this was the “hot button” that stopped them in their tracks and got them over the hump. In the web design business “failure to innovate” can be a great sales approach or a point of contention. One must tread lightly when speaking in these terms. My words on this particular day were spot on.
Read more: Don’t Blame the Internet: Why the Largest Retailer of the 20th Century Failed