Let’s face it having an email account with your company domain is simply just professional. It is now the standard expectation in the business community. While Gmail, Yahoo and others get the job done, there are at least a dozen other reasons why you should switch immediately:

1. Ease of use with mobile devices and calendars
You are likely already using email and calendars on your mobile devices. A domain specific email can sync well with both. Integration with iOS and Android devices is just as easy as setting up a Gmail account.

Calendar synchronization is easy as well. Once the email is set up your Google Calendar, Apple or Android Calendars can be connected in a matter of minutes. Using Google calendar for certain types of email configurations can push notifications directly to your mobile devices and vice versa.

2. Email Account Ownership
Your company owns all employee email accounts. Your employees don’t own them. What if someone were to leave your company to work for a competitor or to start a competing company, but they personally own the email address that your customers use to contact them?

With domain specific email and administration, if someone leaves the company, you can immediately change that person’s password and forward any emails sent to their address to someone else. You can also access all of that person’s email history.

3. File Ownership
With domain specific email slides and sheets created by employees are owned by the company.

Keep in mind that a great drive is also a cloud backup alternative to services such as Dropbox. If, for example, you decided to terminate an employee, you would have full access to all their business files.

4. Document Sharing
It’s easier to share documents with your team when you’re all on the same account. For example, if you wanted to give all employees view-only access to a Google Doc, that can be accomplished with just a few clicks.

5. Group Email Addresses
You can easily route emails sent to that type of address to multiple people or to a customer service system such as Zendesk, Freshdesk or Salesforce.

There’s no additional cost for creating group email addresses. Also, you can add as many as you want.

6. Multiple Email Aliases
For any user, multiple email aliases can be created. Here are examples:

This email address is being protected from spambots. You need JavaScript enabled to view it. This email address is being protected from spambots. You need JavaScript enabled to view it. This email address is being protected from spambots. You need JavaScript enabled to view it.

With email aliases, "All roads lead to Rome". It might be easier to verbally tell someone that your email address is george@ hotlavamedia.com, even though your business card reads the more formal This email address is being protected from spambots. You need JavaScript enabled to view it..

There can even be multiple domains associated with each user’s email account.

If you decide to rebrand your company to “St Louis Web Marketing” and you get the domain “amazingsolar.com”, you can tack this domain on to your account as a domain alias. The same "all roads lead to Rome" principle applies. Whether an email is sent to This email address is being protected from spambots. You need JavaScript enabled to view it. or to This email address is being protected from spambots. You need JavaScript enabled to view it., it will go to the same inbox.

7. It’s great for your brand.
In the above example, how many times did you see that person’s and business’ name?

Most business owners are savvy enough to put their business name in front of the @gmail.com. However Google is getting free marketing in exchange for that free address. Additionally, like the example above, you have the ability to not only make your business memorable but also your name.

Many times when people are searching or trying to remember who they want to contact, a person’s name is more memorable than a business. You want to give them as much information to recall as possible.

8. More File Storage
The default storage for an accounts is 15GB to 30GB per user.

There are always options for increasing storage beyond the 30GB per user. (most accounts never exceed 30GB)

9. CRM Integration
At some point, you may decide to invest in a CRM system to better track leads, prospects, customers, jobs and more.

There are several compatible CRM systems available with owner mail. Most components can be synced with Salesforce or other software.

10. Single Sign-On To Other Business Applications
Users can be set up use your credentials to sign in to cloud business applications such as DocuSign, Marketo, Salesforce and Slack, without having to re-enter their usernames and passwords for these applications.

11. A Company Branded User Interface
Instead of having the Google logo at the top left of your users’ screens, your company’s logo can be prominently displayed within all of G Suite.

12. Support
With integrated email there is 24/7 phone, email support. There is no support for most free accounts.

*In the examples above the features and benefits only apply to certain email service providers. Please ask the appropriate questions when deciding with whom to switch.